How Hitting Rock Bottom Helped Me Build a Brand That Actually Converts
How Hitting Rock Bottom Helped Me Build a Brand That Actually Converts
The Day I Hit Rock Bottom — and Realized My Brand Was Buried Under My Bullsh*t
You ever look in the mirror and not recognize the woman staring back at you?
Yeah. Me too.
Before Messy to Millions was a book, a brand, or a movement — it was just my rock bottom moment. Broke. Numb. Drowning in a marriage that felt like a prison, trying to pour into a daughter while feeling completely empty myself.
That was the day I realized: My brand didn’t need a new logo.
It needed a rescue mission.
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I Was the Brand — But I Was Hiding.
I used to think my success would come once I looked the part. Clean captions. Branded Canva graphics. The illusion of perfection.
But perfection was a performance. And performing nearly cost me everything.
I was silencing my truth to stay “safe.”
But safe doesn’t sell. Real does.
So I started sharing the messy.
The breakdowns. The addictions. The nights I danced on bars hoping someone — anyone — would validate me.
And something wild happened.
People listened. People related. People bought.
Not because I was the expert.
But because I was the evidence.
The Shift That Changed Everything.
The moment I stopped asking “What should I post?” and started asking “What does she NEED to hear today?” — my content changed.
My message wasn’t about me anymore. It was about the woman I used to be — and the one watching me now, wondering if she’s too late, too lost, too broken.
Spoiler alert? She’s not.
Your Brand Isn’t on Your Feed — It’s in Your Story.
The women who come into my programs and feel stuck in their content?
Almost every time, it’s not a strategy issue.
It’s a story they haven’t healed.
That thing you’re scared to share? That’s the connection point.
That “ugly” truth you think will repel people? It’s actually your permission slip to be powerful.
“The algorithm doesn’t need polished. Your people need permission.”
You’re allowed to build a brand before you have it all together.
You’re allowed to lead while you’re healing.
You’re absolutely allowed to rewrite your story — and sell from your scars, not your wounds.
I did. And if you’re reading this? You can too.
Want to find your voice again — or maybe for the first time?
Join my FREE Facebook Group Messy to Millions, where over 20,000 women are healing, building, and branding from their realest stories.
👉 Click here to join the group
Your story is messy on purpose.
Because messy is what makes you magnetic.
xo, Marina
